Red Bull IT Management

Hi, my name is Lauren and I drink Red Bull.

I’m not afraid to say that. Maybe it’s my generation. Maybe it’s my college past. But when I need a picker upper, I just don’t want coffee. Working in the Bay Area grind, it seems almost sinful to forgo coffee. Popular culture hasn’t over looked the obscene and often comical number of coffee shops in the land of business. But somehow Red Bull, which should be the “trendy” drink, has become a symbol for no-frills energy. I like the taste. I like the fact that my sugar free Red Bull has the calories of a stick of gum. I like that it’s not any more expensive than a cup of coffee.  But I don’t like the bad looks and feeling that I’m breaking the rules (or maybe I do!)

We all just need to admit that coffee shops are not just for taste, ambiance, or status. They are for when the corporate world needs their picker upper. Would it be necessary to have one every few blocks, with constant lines and an insider’s vocabulary to even order a drink if it weren’t for the stimulus it provides? Give me your decaf argument all you want, but besides for the select few decaf drinkers (I like to think of them as the coffee world version of ordering an O’Doul’s at a bar), you enter that coffee shop for a specific reason- to wake up!

So if I need Red Bull to liven up, please allow my generational disposition for energy drinks to not be frowned upon. Just because the twenty-year old coffee monkey on your back has now become status quo, don’t sneer my Red Bull - let me drink in peace. Red Bull Rocks IT Management!